The NOOK Book (eBook) of the Do or Die by Clark Kokich at Barnes & Noble. FREE Shipping on $ or more!. This is part two of one of the most important interviews you will watch, read, or listen to this year. Clark Kokich is the chairman of Razorfish, the. Articles and posts written and edited by Clark Kokich. In the fall of this year, Clark wrote and released Do or Die, the world’s first business book published.

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Now the only ones doing well at all are the ones that have been able to integrate both online and offline experiences. About Razorfish Razorfish creates experiences that build businesses. You can opt out anytime. Please upgrade your browser.

How do broadcasters navigate this transition from say to do?

Clark Kokich is the chairman of Razorfishthe well-known international digital agency. Get Marketing Dive in your inbox The free newsletter covering the top industry headlines Email: It also includes case studies detailing the thinking behind innovative work from Virgin America, Nike, Volkswagen, MillerCoors and others.

It also explains how the reader can apply these same principles to his business. You also need to have JavaScript enabled in your browser. od

Clark Kokich | Fast Company

It gave them a real advantage. It is currently available exclusively as an iPad app. Do you see that changing any time soon? Under his leadership, the company grew to become one of the largest and most influential interactive agencies in the world.

Design The 15 coolest interfaces of the year. Over the last decade, Clark has been recognized as one of the premiere thought-leaders in the world of digital marketing, having been quoted frequently in the Wall Street Journal, Ad Age, the New York Times, and other national publications.


The company was subsequently sold to Publicis in the fall of It infuses the power of digital into the traditional book format, by featuring video interviews, live websites and Twitter feeds and easily shareable content. Design What Apple needs to fix in and beyond Co.

Work Life Hey Marketing Team: Download the latest version here. As one of the largest interactive marketing and technology companies in the world, Razorfish helps its clients build better brands by delivering business results through customer experiences.

Clark Kokich

Once you really realize what those tools allow you to doyou start thinking less about what can I say to my customers and more about what can I do for my customers? That happens in every industry that has a long history of generating cash in a traditional world. Do or Die is the first full-length business book to be published as an iPad app.

About Services Blog Hivio Contact. He graduated from the University of Oregon. Adobe Flash Player version 9 or above is required to play this audio clip. Mark Ramsey is a veteran media strategist, researcher, and trend-maker who has worked with numerous media, publishing, and digital brands His is currently focused on working with a number of key clients, as well as leading strategic initiatives across a range of issues.

He is a popular speaker, bringing his unique perspective on the future of marketing to business audiences in North America, Europe, and Asia. Clark remains active in the world of digital marketing, serving on the boards of Acxiom, RocketFuel, and Marketfish.


With a demonstrated commitment to innovation, Razorfish continues to cultivate our expertise in Social Influence Marketing, emerging media, creative design, analytics, technology and user experience. Services Research Strategy Speaking. Daily view sample Sign up A valid email address is required. Clark Kokich Clark Kokich has been deeply involved in the digital marketing space since joining Avenue A in the summer of Marketing Dive Topics covered: Do doe Die c,ark a clear strategy for businesses to survive and thrive in a world of never-ending technological change.

View our other publications Privacy policy Terms of use Take down policy. A lot of the innovation early in e-commerce claark from specialized e-commerce companies and startups but eventually the traditional retailers got the message and aggressively integrated their online and offline presences. By signing up you agree to our privacy policy. Text, audio, video, all integrated with some knowledge about who that person is at the other end of the communication?

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Clark Kokich has been deeply involved in the digital marketing space since joining Avenue A in the summer of The book provides several real-life examples of enlightened companies who prioritized doing over saying, and the bottom-line success that followed.

He is also the author of a fabulous new book called Do clagk Die. FR VivaKi, a global digital knowledge and resource center.